LOEWE Distills A Sporty Spanish Summer For SS27
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LOEWE presented its Spring/Summer 2027 collection at Château de Vincennes on October 2, led by creative directors Jack McCollough and Lazaro Hernandez. Hypebeast’s runway report describes a wearable, sport-forward lineup built around bright summer colors, slick materials and discreet logo details; pricing and retail dates were not provided.

LOEWE presented its Spring/Summer 2027 collection at Château de Vincennes on October 2, with creative directors Jack McCollough and Lazaro Hernandez showing their third collection for the Spanish fashion house. Hypebeast’s runway report describes a lineup centered on sporty clothing, glossy materials and vivid summer colors, marking the designers’ latest development of LOEWE’s sport-forward direction.

The collection appeared against a stark white, purpose-built set at Château de Vincennes. According to Hypebeast, its looks relied less on ornament than on textile finishes, color and restrained branding. Mint green, yellow, blue and red-orange formed the main palette, with stripes and floral patterns adding variation.

Outerwear included shell jackets, utility coats and anoraks, continuing the collection’s athletic references. Some jackets replaced conventional leather or corduroy collars with metallic, gradient-colored versions in orange and blue. The show also used wrap-style sunglasses that matched those collars. Small LOEWE tags appeared on the flies of trousers in turquoise, gray, red and olive.

Accessories and footwear extended the same approach. The report notes scuba-style moccasins in tan, black, pink and yellow, with discreet logos on their toe boxes, as well as branded leather caps shaped like swimming caps. Unusual trousers with raised, flaring fly details appeared alongside more revealing womenswear: a mini leather dress and sheer dresses in layered colors. The closing looks included bouclé mini dresses and hotpants with frayed floral embroidery.

At a glance
reportWhen: Presented October 2, 2026; retail timin…
The developmentLOEWE showed its Spring/Summer 2027 collection in Paris, the third collection by Jack McCollough and Lazaro Hernandez for the Spanish fashion house.

How LOEWE Builds Its Sporty Direction

The show gives a new seasonal view of how McCollough and Hernandez are shaping LOEWE, pairing references to sport and swimming with the house’s leather goods and clothing. The collection’s emphasis on wearable silhouettes, functional-looking outerwear and restrained logos offers a contrast to pieces that draw attention through color, metallic finishes or sheer fabrics.

For readers following the luxury fashion calendar, the runway presentation is a design and brand development rather than a product-release announcement. It indicates the visual language LOEWE is putting forward for Spring/Summer 2027, but the report does not establish how many pieces will reach stores, what they will cost, or whether the runway styling will carry over unchanged into retail collections.

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LOEWE sporty outerwear

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The Designers’ Third LOEWE Show

Hypebeast identifies this as the third LOEWE collection presented by Jack McCollough and Lazaro Hernandez. Their SS27 show followed earlier collections that, according to the report, had already introduced a sport-oriented approach. The latest presentation continued that thread through shell outerwear, swimming-cap-like leather headwear and footwear described as scuba-inspired.

The setting was a purpose-built runway at Château de Vincennes, outside central Paris. The source report focuses on the clothing and styling, including color, materials and logo placement; it does not provide a formal collection statement from the designers or additional details about the show’s production.

““wearable, sport-forward apparel””

— Hypebeast’s runway report

Retail Details Have Not Been Set Out

The source report does not specify when the collection will go on sale, which pieces will be produced for retail, or their prices. It also does not include comments from McCollough, Hernandez or LOEWE explaining the collection’s concept. The runway report describes the presentation and garments but does not confirm whether every look shown will be available to customers in the same form.

Awaiting Campaign and Store Information

The next details to watch for are LOEWE’s campaign materials, product selection and retail schedule for Spring/Summer 2027. The source provides no dates for those announcements, so the timing remains unknown. Until the brand shares further information, the runway presentation is the clearest available account of the collection’s direction.

Key Questions

When did LOEWE present its SS27 collection?

LOEWE showed the collection on October 2, 2026, at Château de Vincennes.

Who designed the collection?

Creative directors Jack McCollough and Lazaro Hernandez presented their third LOEWE collection.

What were the collection’s main design features?

Hypebeast describes sport-forward clothing, slick materials and bright summer colors, alongside shell outerwear, discreet logos, scuba-style moccasins and sheer dresses.

When will the SS27 collection be available to buy?

The source report does not give a retail date or pricing. LOEWE has not provided those details in the material cited here.

Source: rss

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