If you’re looking for the best double-sided fabric tapes for fashion, I can help you find the perfect options that blend strength, discretion, and ease of use. These tapes secure garments seamlessly, resist moisture and heat, and are gentle on skin—perfect for everyday wear or special occasions. From heavy-duty industrial adhesives to skin-friendly, removable options, you’ll discover versatile products tailored for different fabrics and needs. Keep exploring to uncover all the details and choose the right tape for your style.
Key Takeaways
- Highlights top double-sided fabric tapes suitable for securing garments, accessories, and lingerie for a seamless and stylish look.
- Details features like strength, waterproofing, and skin-friendliness to ensure durability and comfort during fashion use.
- Explains easy application, removal tips, and practical considerations for achieving flawless, invisible finishes.
- Covers product variations, including heavy-duty and skin-safe options, for different fabric types and fashion needs.
- Provides guidance on limitations, precautions, and best practices for optimal tape performance and fabric safety.
Fearless Tape – Double Sided Tape

If you’re looking for a reliable double-sided tape that can handle a variety of fabrics and stay strong throughout the day, Fearless Tape is an excellent choice. It offers high strength and durability, sticking firmly to delicate silks and heavy denim alike. Whether you’re at a wedding or dancing all night, it withstands heat, sweat, and movement without losing grip. Application is simple, and removing it is usually easy without residue or irritation—perfect for sensitive skin. However, be cautious when peeling it from clothing, as it can tear fabric or leave residue. Overall, Fearless Tape delivers dependable hold for many fashion needs.
Best For: individuals seeking a strong, reliable double-sided tape to secure garments, accessories, or fabrics for events or everyday wear, especially when dealing with delicate or heavy materials.
Pros:
- Highly effective and durable, adheres firmly to various fabrics including silk and denim
- Withstands heat, sweat, and movement, making it suitable for long-duration wear and active settings
- Easy to apply and remove without leaving residue or causing skin irritation for most users
Cons:
- Can be challenging to remove from clothing, risking fabric tears or residue
- Some users with sensitive skin may experience irritation or breakouts
- Not suitable for lightweight or delicate accessories like slingback straps, which may detach easily
Double Sided Tape for Clothes, Extra Strength All Day Adhesive Clothing Tape

Double-sided fabric tape is the perfect solution for anyone needing a secure, invisible hold that lasts all day. This extra strength adhesive prevents wardrobe malfunctions, slips, and embarrassing fashion mishaps, ensuring your clothing stays in place with a seamless look. Made from medical-grade, hypoallergenic materials, it’s safe for all skin types and comfortable for extended wear, even during summer activities like swimming or dancing. Whether securing low-cut tops, bra straps, or dresses, it’s versatile, waterproof, and leaves no residue. Compact and easy to apply, this tape is an essential accessory for confident, polished style anytime you need a quick, reliable fix.
Best For: anyone seeking a discreet, reliable solution to prevent wardrobe malfunctions and secure clothing during all-day wear or active situations.
Pros:
- Provides a strong, invisible hold that lasts all day without slipping or shifting.
- Made from medical-grade, hypoallergenic materials safe for all skin types.
- Waterproof and leaves no residue, suitable for swimming, dancing, and everyday use.
Cons:
- May require careful application to avoid misplacement or difficulty removing.
- Some fabrics may be more delicate and require testing before full use.
- Limited reusability; the tape may lose adhesion after multiple uses or extended wear.
VOCH GALA 100 Strips Double Sided Tape for Fashion and Clothes

VOCH GALA 100 Strips Double Sided Tape is the perfect solution for anyone seeking a discreet and reliable way to secure their clothing without pins or sewing. It prevents slips and discomfort, ensuring your outfit stays in place all day or night. This tape is skin-friendly and hypoallergenic, gentle on all skin shades, while its fabric-friendly formula preserves your clothes’ integrity. Its invisible, transparent design keeps your look seamless and polished. Suitable for lingerie, dresses, swimwear, and more, it offers long-lasting adhesion with no residue. Plus, its waterproof feature makes it versatile for any occasion, giving you confidence and style without fuss.
Best For: Anyone seeking a discreet, skin-friendly solution to securely fasten clothing, lingerie, or swimwear without pins or sewing for all-day confidence.
Pros:
- Invisible and discreet, keeps outfits looking seamless and polished
- Skin-friendly, hypoallergenic adhesive suitable for all skin tones
- Long-lasting, waterproof hold that prevents slips and discomfort
Cons:
- Not recommended for heavy fabrics like thick denim or wool blends
- Requires testing on delicate or textured fabrics such as lace or velvet before use
- May have limited effectiveness on certain open-weave or glossy materials
Hollywood Fashion Secrets Double-Stick Apparel Tape (3 Tins x 36 Strips)

Hollywood Fashion Secrets Double-Stick Apparel Tape is my go-to solution for securing delicate clothing without the hassle of sewing or safety pins. It comes in three tins with 36 strips each, perfect for quick fixes on dresses, shirts, and pants. The tape adheres strongly to fabrics and skin, holding hems, hiding bra straps, and securing collars effortlessly. It’s gentle enough for sensitive skin and leaves no residue when removed. Whether I’m at a party or traveling, I trust this tape to keep my outfits in place all day. Its versatility and long-lasting hold make it an essential in my wardrobe toolkit.
Best For: individuals seeking a reliable, skin-friendly solution for wardrobe malfunctions and clothing adjustments without sewing or pins.
Pros:
- Strong adhesive that works well on fabrics and skin, providing long-lasting hold throughout the day
- Gentle on sensitive skin and easily removable without residue or damage
- Versatile for various clothing fixes like hems, bra straps, collars, and more
Cons:
- May not adhere well to heavier or thick synthetic fabrics
- Some users might experience mild irritation when attaching directly to skin
- Needs a blow dryer to optimize adhesion, adding a step for best results
Fearless Tape – 100 Strips Double Sided Fashion Fabric & Skin Tape

If you’re looking for a reliable adhesive solution for clothing adjustments, Fearless Tape is an excellent choice. It features 100 strips of double-sided fabric and skin tape, packed in a cute, convenient bag. The tape is thin, lightweight, and discreet, so it won’t show when applied. Its strong, waterproof adhesive stays in place even with sweating, lotions, or physical activity. It’s easy to cut to size and effortless to peel off. Whether for securing clothing, crafting, or balloon stuffing, Fearless Tape offers a versatile, comfortable, and cost-effective option that performs reliably without irritation or discomfort.
Best For: individuals seeking a versatile, discreet, and reliable double-sided tape for clothing adjustments, crafting, and fashion-related needs.
Pros:
- Strong, waterproof adhesive that stays in place during physical activity and sweating
- Thin, lightweight, and discreet design that is not visible when applied
- Easy to cut to size and peel off without irritation or discomfort
Cons:
- May require careful handling to avoid tearing when cutting
- Limited to 100 strips per pack, which might not be sufficient for extensive projects
- Adhesive strength could vary slightly depending on fabric or surface type
Scotch Removable Fabric Tape (FTR-1-CFT)

Scotch Removable Fabric Tape (FTR-1-CFT) is ideal for anyone seeking a quick, damage-free way to secure fabrics temporarily. I love how versatile and easy it is to use—simply cut, position, and stick without sewing or ironing. It’s gentle enough for delicate materials and safe for skin contact, making it perfect for hemming curtains, costume design, or patching fabric. The strong yet removable bond keeps fabrics in place during projects but won’t leave residue or cause damage when removed. With 180 inches of tape, I can handle multiple tasks effortlessly, trusting Scotch’s quality for reliable, hassle-free fabric fixes.
Best For: DIY enthusiasts, crafters, and anyone needing a damage-free, temporary fabric fastening solution for projects like hemming, costume making, or quick repairs.
Pros:
- Easy to cut, position, and apply without sewing or ironing
- Gentle on delicate fabrics and safe for skin contact
- Removable without residue or damage, ideal for temporary fixes
Cons:
- Not suitable for permanent fabric adhesion or washing afterward
- May lose grip on very heavy or thick fabrics over time
- Limited to light to moderate fabric applications, not for structural or load-bearing use
Birllaid Double Sided Fabric Tape, Heavy Duty, 2 Rolls

Birllaid Double Sided Fabric Tape, Heavy Duty, 2 Rolls, is the perfect choice for anyone needing a reliable, industrial-grade adhesive solution. Made from PE and extra-strength fabric mesh, it’s coated with super sticky clear glue, ensuring strong adhesion on surfaces like carpets, rugs, hardwood, tile, plastic, and concrete. Each roll measures 33 feet and comes in 1- or 2-inch widths, making it versatile for home, decor, or fashion projects. Its supple yet durable design is easy to cut to size and applies smoothly with a peel-away backing. While highly effective, remember it’s not waterproof, so avoid moisture or outdoor use.
Best For: DIY enthusiasts, homeowners, and fashion professionals seeking a strong, versatile double-sided fabric tape for home decor, safety, and clothing adjustments.
Pros:
- Heavy-duty, industrial-grade adhesive with excellent sticking power on various surfaces.
- Easy to cut and apply with a peel-away backing, making it convenient for precise projects.
- Multi-purpose use suitable for home decor, safety, fashion, and DIY applications.
Cons:
- Not waterproof, limiting outdoor or moisture-exposed applications.
- Removal can be difficult and may cause damage or residue if not carefully handled.
- Higher cost relative to the amount of tape, which could lead to waste if overused.
Double Sided Tape for Clothes and Fabric (75 Pack)

This 75-pack of double-sided fabric tape is an excellent choice for anyone who wants quick, no-sew wardrobe fixes on the go. It includes pre-cut strips and a sleek travel tin, making it perfect for instant adjustments during events, travel, or daily wear. Designed with skin-safe, hypoallergenic materials, it adheres securely to various fabrics and skin, ensuring your clothes stay in place all day. Ideal for fixing sagging necklines, slipping straps, or revealing slits, the tape offers discreet, invisible support. Its strong grip and portability make it a versatile solution for emergencies, giving you confidence and convenience wherever you are.
Best For: individuals seeking quick, reliable, and discreet wardrobe fixes on the go, especially for special occasions, travel, or daily wear.
Pros:
- Strong, long-lasting adhesion suitable for all-day wear and various fabrics
- Discreet and invisible under clothing, providing a seamless look
- Comes with a travel tin and pre-cut strips for easy, portable use
Cons:
- May lose grip in hot, humid, or sweaty conditions over time
- Removal can be sticky or slightly painful, potentially causing discomfort or residue
- Less effective on delicate fabrics or very loose-weave materials
Hollywood Fashion Secrets Fashion Tape Strips, Double-Sided Tape for Clothes

If you’re looking for a reliable solution to prevent wardrobe malfunctions, Hollywood Fashion Secrets Fashion Tape Strips are an excellent choice. These double-sided, medical-quality adhesive strips are perfect for securing straps, preventing slipping, and adjusting necklines without sewing or pins. They work well on various fabrics, including stretch crepe, and keep bras, dresses, and tops in place all day long. The hypoallergenic tape is gentle on skin, leaves no residue, and is discreet once applied. Many users rely on it during special events or daily wear to avoid embarrassing mishaps. Overall, it’s a versatile, must-have tool for seamless, confident fashion.
Best For: individuals seeking a discreet, reliable solution for wardrobe emergencies, especially during special events or daily wear.
Pros:
- Hypoallergenic and gentle on skin, reducing risk of irritation
- Leaves no fabric residue and is virtually invisible once applied
- Strong, long-lasting hold on various fabrics, including stretch crepe
Cons:
- Short adhesion time (1-2 hours) on some fabrics like stretch crepe
- Can be difficult to remove paper tabs quickly during application
- May cause minor skin redness or discomfort upon removal
Uplift Secret Fashion Clothing Tape (100 Strips)

Uplift Secret Fashion Clothing Tape (100 Strips) is the perfect choice for anyone seeking a discreet, strong solution to wardrobe malfunctions. Designed to keep outfits secure and comfortable, it’s ideal for everyday wear, special events, or work. This hypo-allergenic, transparent tape adheres well to skin and fabric, providing an invisible, safe hold. Its waterproof and durable construction ensures all-day security, whether you’re securing necklines, hiding bra straps, or preventing blouse gaps. With 100 strips per pack, it offers excellent value and reliability, helping you feel confident and flawless without worry. Simply peel and stick for an effortless, seamless look every time.
Best For: individuals seeking a discreet, strong, and reliable solution to prevent wardrobe malfunctions during everyday activities, special events, or professional settings.
Pros:
- Hypo-allergenic and safe for all skin types and fabrics
- Waterproof, durable, and provides all-day hold
- Invisible, discreet, and easy to peel-and-stick for seamless fashion fixes
Cons:
- Must be removed before washing clothing to avoid residue
- May lose adhesion over extended periods or with certain fabrics
- Limited to temporary fixes; not suitable for long-term or heavy-duty alterations
BearKig Double-Sided Tape for Clothing and Skin

BearKig Double-Sided Tape is an excellent choice for anyone needing a discreet, skin-friendly solution to secure clothing temporarily. Its 50 strips provide reliable adhesion for fixing loose necklines, hemlines, or embellishments during events like weddings or photo shoots. Designed for sensitive skin, it’s lightweight, easy to cut, and leaves no residue upon removal. The tape holds firmly for hours without damaging delicate fabrics or irritating the skin. It’s perfect for quick wardrobe fixes, preventing malfunctions, and adjusting garments on the go. While it works best in dry conditions, it’s an affordable, practical option for those seeking a gentle, effective, temporary clothing adhesive.
Best For: those seeking a gentle, discreet, and temporary solution to secure clothing during special events, photoshoots, or wardrobe emergencies.
Pros:
- Reliable, strong adhesion without damaging delicate fabrics or irritating sensitive skin
- Easy to cut into smaller pieces for customized application
- Leaves no residue upon removal, ensuring clean and damage-free clothing
Cons:
- Less effective in humid or sweaty conditions, which can diminish stickiness
- Not suitable for heavy fabrics or high-movement activities requiring stronger hold
- Needs clean skin and clothing for optimal adhesion, limiting use if skin or fabric is oily or lotions are applied
50-Strips Fashion Double Sided Tape for Clothing and Skin

For anyone looking to keep their outfits perfectly in place throughout the day, the Strips Fashion Double Sided Tape is an excellent choice. It comes with 50 waterproof, hypoallergenic strips that provide a strong, reliable hold on both clothing and skin. The clear, discreet design makes it virtually invisible once applied, and it’s easy to peel and stick. Whether you’re fixing a strap, preventing gaps, or securing a top, this tape offers long-lasting support without irritation. Plus, it removes cleanly without residue, making it perfect for daily wear or special occasions. Durable and value-packed, it’s a must-have for seamless styling.
Best For: individuals who want a discreet, reliable solution to keep their outfits secure all day during daily activities, events, or workouts.
Pros:
- Provides a strong, waterproof, and hypoallergenic hold suitable for clothing and skin.
- Discreet clear design that remains invisible once applied.
- Easy to use with peel-and-stick application and leaves no residue upon removal.
Cons:
- May require multiple strips for larger or more complex outfits.
- Some users might find it less effective on very thick or textured fabrics.
- Needs careful removal to avoid potential skin irritation if sensitivity occurs.
150 Pack Double Sided Tape for Clothes

If you’re looking for a reliable way to keep your outfits securely in place, the 150-pack of double-sided fabric tapes is an excellent choice. This set offers heavy-duty adhesive strips, each measuring 0.7 by 3.3 inches, perfect for securing dresses, lingerie, or hijabs without damage. The tapes are discreet, thin, and virtually invisible once applied, making them ideal for low-cut tops, backless dresses, or wide-necked shirts. Easy to peel, stick, and remove, they provide all-day hold while being gentle on your skin. Plus, with 150 pieces, you get long-lasting value for frequent wardrobe adjustments or special occasions.
Best For: women seeking a discreet, strong adhesive solution to secure dresses, lingerie, hijabs, and other garments for all-day wear and special occasions.
Pros:
- Heavy-duty adhesive provides reliable hold throughout the day.
- Thin, discreet design makes it virtually invisible under clothing.
- Easy to peel, stick, and remove without skin irritation or pain.
Cons:
- May be visible under certain tight or sheer outfits.
- Not suitable for all skin types; some users may experience irritation.
- Slightly wide for some applications, limiting use with very delicate or narrow garments.
Double Sided Fabric Tape, Heavy Duty, 4 Rolls

When I need a reliable solution for quick fabric fixes or DIY projects, the Double Sided Fabric Tape with heavy-duty reinforcement is my go-to choice. I love that it’s made of high-strength adhesive reinforced with fiber mesh, ensuring a firm hold. Each of the four rolls is 0.5 inches wide and 33 feet long, perfect for various tasks like hemming curtains, repairing clothes, or securing carpets. It’s skin-friendly, easy to cut, and leaves no residue, making repairs simple without damaging fabrics. Best of all, it’s versatile and long-lasting, providing a secure bond that withstands washing and repeated use.
Best For: those seeking a durable, easy-to-use double-sided fabric tape for quick repairs, DIY projects, and fabric applications without the need for sewing or ironing.
Pros:
- Strong, heavy-duty adhesion reinforced with fiber mesh for reliable hold
- Easy to cut, apply, and remove without leaving residue or damaging fabrics
- Versatile use across hemming, fabric fixing, crafts, upholstery, and repairs
Cons:
- May gum up scissors or sewing machine needles after multiple uses
- Not recommended for delicate, fragile, or high-value fabrics to avoid damage
- Removal can be tough in some cases, especially if applied heavily or left in place for a long time
Double Sided Skin Tape for Clothing and Body Adhesion

Double-sided skin tape is an ideal solution for anyone looking to keep their clothing securely in place without visible fasteners or bulky accessories. I love how versatile the MIILYE double-sided skin and clothing tape is—it measures 2.5cm by 9m, perfect for customizing to fit any outfit. It works great with most fabrics and is easy to apply: just cut, peel, and press. When I need extra hold, I layer multiple strips. Removing it is simple and gentle, minimizing discomfort and residue. Whether for weddings, proms, or everyday wear, this tape keeps everything in place seamlessly and discreetly.
Best For: individuals seeking a discreet, reliable solution to keep clothing securely in place for special occasions or everyday wear.
Pros:
- Easy to cut and apply for customized fit
- Works with most fabric types and various clothing styles
- Gentle removal minimizes discomfort and residue
Cons:
- May require multiple strips for heavier or slippery fabrics
- Can lose adhesion over extended wear or with certain materials
- Needs careful peeling to avoid fabric damage during removal
Factors to Consider When Choosing Double‑Sided Fabric Tape Fashion

When selecting a double-sided fabric tape for fashion, I consider factors like fabric compatibility and skin sensitivity to guarantee comfort and effectiveness. I also look at adhesion strength and ease of removal so the tape stays secure but doesn’t cause damage when taken off. Water resistance is another key point, especially for styles that need to stay in place in different conditions.
Fabric Compatibility
Choosing the right double-sided fabric tape starts with verifying compatibility with your specific fabric type. Different fabrics like cotton, polyester, nylon, or silk react differently to adhesives, so it’s crucial to check the manufacturer’s recommendations or compatibility guides. Lightweight, stretchy, or woven fabrics often require specific tapes designed for their unique properties. Delicate materials such as chiffon, lace, or velvet may need gentler adhesives to prevent tearing or discoloration—testing a small, hidden area first is a smart move. Heavier or textured fabrics like denim, wool blends, or matte leather might not bond well with standard tapes and could need stronger or specialized adhesives. Taking these factors into account helps ensure a secure hold without damaging your fabric or compromising your style.
Skin Sensitivity
Since skin sensitivity varies from person to person, it’s important to select a double-sided fabric tape that minimizes the risk of irritation. Look for tapes labeled as hypoallergenic or suitable for sensitive skin, as these are designed to reduce allergic reactions. Before applying extensively, test a small, discreet area to check for redness, itching, or discomfort. Keep in mind that skin conditions like eczema or dermatitis can increase irritation risk, so extra caution is necessary. Opt for tapes with medical-grade or skin-safe adhesives to ensure compatibility. Also, consider how long you plan to wear the tape; prolonged or repeated use can lead to irritation, so choose options meant for short-term or intermittent wear if needed. Prioritizing skin sensitivity helps you stay comfortable and safe.
Adhesion Strength
The strength of the adhesive in double-sided fabric tapes plays a key role in ensuring your clothing stays securely in place during wear and movement. The adhesion strength is measured by how much force it takes to peel the tape from fabric or skin without damage or residue. Stronger adhesives offer a longer-lasting hold, which is ideal for active situations or heavy fabrics. However, they can be more challenging to remove and may cause irritation or damage if not chosen carefully. It’s important to find a balance—enough strength to keep your style seamless, yet gentle enough for easy removal. Keep in mind that fabric type and surface texture influence adhesion, so selecting a tape designed for your specific material is essential for excellent results.
Ease of Removal
When selecting double-sided fabric tape, ease of removal is a crucial factor to contemplate to prevent fabric damage or skin irritation. I recommend checking if the tape can be peeled away easily without leaving residue or causing tears, especially if you plan to use it repeatedly or on sensitive skin. Look for product descriptions that include gentle removal tips, like peeling at a gentle angle or using solvents such as alcohol for smoother detachment. Some tapes are designed for temporary fixes and require careful handling during removal to avoid discomfort or fabric damage. I also suggest reading user reviews or testing recommendations to ensure the tape’s removal process suits your fabric type and skin sensitivities, making your styling experience safer and more convenient.
Water Resistance
Have you ever faced a situation where water or humidity compromised the adhesive strength of your double-sided fabric tape? If so, you know how frustrating it can be when your project starts to peel or slip due to moisture. Water resistance is vital, especially for outdoor or humid environments, because it prevents water from weakening the tape’s grip. Waterproof tapes are designed to withstand water exposure, keeping fabrics securely bonded during activities like swimming or sweating. Not all fabric tapes offer this protection, so choosing a water-resistant or waterproof option is indispensable for durability and performance. This feature ensures your styles stay intact longer, no matter the weather or wet conditions, giving you confidence in your sewn or bonded creations.
Application Convenience
Choosing the right double-sided fabric tape for fashion projects hinges on convenience and ease of use. I look for tapes that are simple to peel and apply, with clear instructions that make the process quick and hassle-free. The ability to cut the tape to any size or shape is essential, allowing me to customize it for different clothing items. I also favor tapes that bond smoothly without needing extra tools or complicated steps, so I can work efficiently. Reliability is key—my chosen tape should stay put through heat, sweat, and movement, reducing reapplication. Portability matters too; resealable pouches or pre-cut strips make on-the-go fixes effortless. Overall, ease of use ensures my projects are seamless, saving time and frustration.
Frequently Asked Questions
How Long Can Double-Sided Fabric Tape Typically Last During Wear?
Double-sided fabric tape usually lasts between a few hours to a full day, depending on the fabric, activity level, and environment. I find that lighter tapes can hold for about 4-6 hours, perfect for events or photoshoots. For longer wear, I opt for stronger, industrial-grade tapes, which can last up to 12 hours or more. Always test beforehand to guarantee it stays secure throughout your day.
Is Double-Sided Fabric Tape Safe for Sensitive Skin?
Yes, double-sided fabric tape can be safe for sensitive skin if you choose the right type. I always look for tapes labeled hypoallergenic and dermatologically tested, just like I do with skincare products. I recommend doing a patch test first to verify there’s no irritation. When used correctly, with clean, dry skin, it offers a secure hold without discomfort, making it a reliable option for sensitive skin types.
Can Double-Sided Fabric Tape Be Removed Without Damaging Clothing?
Yes, double-sided fabric tape can be removed without damaging your clothing. I always peel it off gently, starting from one corner and slowly working across. If I feel resistance, I use a bit of warm water or rubbing alcohol to loosen the adhesive. It’s important to be patient and avoid pulling too hard, which helps prevent any tears or damage to delicate fabrics.
Which Types of Fabrics Are Best Compatible With Double-Sided Tape?
Fabrics like silk, satin, and lightweight cotton are like a smooth dance floor for double-sided tape, making them perfect matches. I find that these materials bond well without damage, ensuring your style stays put. Thicker fabrics like denim or wool can be trickier, risking residue or tears. So, for a seamless look, stick with delicate, lightweight fabrics that love the tape as much as you love your outfit.
How Should I Store Double-Sided Fabric Tape for Longevity?
I store my double-sided fabric tape in a cool, dry place away from direct sunlight. I keep it in its original packaging or a sealed plastic bag to prevent dust and moisture from affecting the adhesive. I also avoid extreme temperatures, as they can weaken the tape’s stickiness. Proper storage helps me guarantee the tape remains effective and ready for my next project.
Conclusion
Choosing the right double-sided fabric tape is like finding a trusty sidekick for your wardrobe—reliable, discreet, and ready to save the day. With so many options out there, you can feel confident that you’ll find the perfect match to keep your styles seamless and flawless. Remember, the right tape is your secret weapon for a polished look that stays put, no matter what the day throws at you.